In 1857, Abigail and Barnabus Haskell arrived in Petaluma pursuing a California dream of free love. It wasn’t quite the promiscuous Summer of Love that would inflame the Golden State a century later, but it did share with the era one irresistible attraction: a rebellion against authority. For the Haskells, the rebellion was over marriage.[1]
Under the yoke of traditional values and institutions back east, marriage was predominately a transactional affair. Traditionally arranged between families, there was little room for love or individual consent. Once married, a bride and her fortune became the property of her husband. Divorce was largely unheard of.[2]
Free lovers denounced it as “legitimized adultery.” They believed everyone should have the ability to choose a monogamous partner based solely on love, and to end the relationship once the love did.[3]
“Woman was not created to be the slave of man,” Abigail Haskell wrote. “She was to be his equal, to walk upright by his side in her native dignity and purity.”[4]
Petaluma was still in early formation when the Haskells arrived. Founded during a potato boom in 1852 that quickly went bust, the local economy was rebounding thanks to California’s new wheat boom.[5] Abigail taught at private schools before being appointed principal of the town’s first public school. Barnabus, a hatter by trade, purchased a dry goods store on Main Street.[6]
Of Petaluma’s 1,300 residents at the time, 38% were women.[7]While women were largely relegated to the home back east—leaving men to engage in the public world of business and politics—California’s boom-and-bust cycles made such separate spheres challenging. Women burdened with dissolute or absent husbands found themselves having to work to support themselves and their children.
Recognizing their financial insecurity, state legislators passed legislation allowing women to independently own property, operate businesses, enter into contracts and lawsuits, and more easily file for divorce.[8]
Those new rights coincided with advances in safer sex. Thanks to Charles Goodyear’s recent invention of vulcanized rubber, sales of condoms, douching syringes, and “womb veil” diaphragms were soaring. An array of “female medicines” for birth control, varying in effectiveness and safety, were also available from pharmacies, dry-goods stores, and mail-order catalogs.[9]
As fertility rates began to plummet in the 1850s, divorce cases began to rise, with 70% of the plaintiffs being women.[10] Meanwhile, the women’s suffragist movement was gaining traction, having recently kicked off at the Seneca Falls Convention in upstate New York.
The movement evolved from an earlier 19th century evangelical crusade known as the Second Great Awakening.[11] Aimed at purifying society in preparation for Christ’s return, it was predominately composed of white, middle-class women. To exert their influence outside the home, they organized into socially acceptable prayer groups, and began calling for a range of social reforms, including temperance, abolition, children’s rights, and female emancipation.[12]
The Haskells converted to the crusade soon after their marriage in 1837, setting off from New York City with a small band of missionaries to establish a Baptist church in Galveston, Texas.[13] Returning to New York City a few years later, the couple joined the Swedenborgian Church, a Christian denomination inspired by the 18th century Swedish scientist, philosopher, and mystic Emanuel Swedenborg.
Swedenborgians believed in marriage equality. They also believed in a divine love that pervaded and moved the material world, leaving one to follow either the path of self-love, which led ultimately to the realms of hell, or the path of love for others, which led to the heavens.[14] The path to the heavens attracted reformists like the Haskells.
But it was Swedenborg’s revelatory claims—particularly, the immortality of the soul after death—that had the greatest impact on American culture. His belief in the existence of an immaterial reality beyond reach of the human senses was buttressed with visions, trances, and dreams. He claimed to have conversed with spirits and angels on a daily basis.[15]
Those claims gave rise in the 1850s to a countercultural movement known as Spiritualism.[16]
It began when Maggie and Kate Fox, two teenage sisters in upstate New York, claimed to have heard “rappings” from the dead. Joined by their older sister Leah, they began staging public performances as trance mediums communicating with souls of the deceased, setting off a new national sensation.[17]
Despite its questionable legitimacy, Spiritualism filled a void left by traditional religion, which placed death at the periphery. At a time when one child in every three died before age ten, and many women did not survive childbirth, Spiritualism provided a sense of solace and closure to many struggling with grief.[18]That included the Haskells, whose oldest child died when she was eight years old.[19]
In Petaluma, the Haskells devoted themselves to the Swedenborgian doctrine of service to others, leading local groups calling for children’s rights, abolition, and temperance (shorthand for husbands who beat their wives and children, and spent their wages on drink).[20]Every summer, Barnabus returned to the east coast to attend the national Swedenborg convention.[21]
The couple also sought fellowship with a local group of Spiritualists who met at the Liberty Street home of Chester Hatch, operator of the town’s first foundry, and his wife Lucretia, a hospice nurse. Chester represented Sonoma County in the Spiritualists’ state conventions. The couple’s home gatherings often featured seances with visiting mediums.[22]
During the bloodshed of the Civil War, Spiritualism’s popularity grew by an estimated two million followers.[23]The only religious sect to recognize the equality of women, it produced the first large group of female spiritual leaders—typically young, white, single, and Protestant—to address large public gatherings, free from the patriarchal environment of churches. Following the war, female mediums began migrating to California, where they became founding members of the state’s women’s suffragist movement.[24]
In December of 1869, Abigail called a meeting at her home to launch the Sonoma County Woman Suffrage Association. A few weeks later, she traveled to San Francisco with Lucretia Hatch and another local Swedenborgian, Sarah Myers Latimer, to attend the inaugural convention of the California Woman Suffrage Association. A big part of Abigail’s quest was securing equal access to higher education for women.[25]
At the convention, Abigail was elected the association’s first president, and Latimer one of her vice presidents.[26] The group’s first order of business was organizing a petition drive for a state referendum granting women the vote. A forceful and persuasive writer, Abigail, took to the newspapers to make her case.
“Woman is declared inferior to man,” she wrote. “She has no voice in politics, government or law, and we see the sad, lamentable consequences. Brute force is acknowledged as the only power in the universe. Love, that love which the Lord enjoined upon his disciples, is trampled underfoot under the ruthless, iron heel of man-made civilization.”[27]
In March 1870, Abigail led a female delegation to Sacramento to address a select committee of the state legislature—the first women in California history to do so. She presented the committee with the suffrage petition signed by more than three thousand supporters, calling for a referendum to amend the state constitution granting women the vote.[28]
“We claim to be recognized as citizens of this free Republic!” she told legislators.[29] She also asked legislators to open up the new state university in Berkeley to women (the campus began enrolling women six months later).[30]
The referendum proposal was overwhelmingly defeated in the state assembly. California women would not be granted the vote until 1911.[31]
There were further setbacks. In 1873, Congress sought to curb the free love movement by passing the Comstock Law, which banned sending contraceptives through the mail, along with sex education, including information about sexually transmitted diseases. By 1880, most states had outlawed abortion.[32]
“Woman suffrage in America is on the decline,” reported the Petaluma Courier in 1877, “and justly so. It has been agitated by a bad lot of harum-scarum women, who have mixed free-love, spiritualism, and all sorts of woman’s rights into a sort of political and social hotchpotch that has disgusted right-thinking people.”[33]
Abigail viewed such attacks as teaching moments, although she expressed disappointment that her opponents only had “trash and scurrility” to offer in their opposition. In 1879, she launched the Sonoma-Marin Women’s Christian Temperance Union as its founding president. It was to be her last reform effort. After a lingering illness, she died in 1884 at the age of 64. [34]
Placed in a white casket, Abigail was drawn by a team of white horses to the Cypress Hill Cemetery in a white hearse of white plumes and drapings. The pallbearers were all former students of hers.[35]
“Following the doctrines of the illustrious Swedenborg,” wrote Philip Cowen, a close friend and local bookstore owner, “death had no terror for a mind like hers, who, no doubt, never wronged any living being, hence she had no fear of an angry God, for with her, “God was love.”[36]
A version of this story appeared in the Petaluma Argus-Courier July 19, 2024.
******
FOOTNOTES:
[1] Ann Nisson, “Abby and Barney,” an unpublished biography of Abigail Haskell, Petaluma Historical Library & Museum.
[2] Carol Faulkner, Unfaithful: Love, Adultery, and Marriage Reform in Nineteenth-Century America (University of Pennsylvania Press, 2019), pp. 1-3; Ann Braude, Radical Spirits: Spiritualism and Women’s Rights in Nineteenth-Century America, Second Edition (Indiana University Press, 2001), p. 195.
[5] Gaye LeBaron, “How Sonoma County Prized Potato Got its Start,” Santa Rosa Press Democrat, September 17, 2013; Adair Heig, History of Petaluma: A California River Town (Petaluma, CA: Scottwall Associates, 1982), pgs.69, 156; Robert A. Thompson, Historical and Descriptive Sketch of Sonoma County, California (Philadelphia: L.H. Everts & Co., 1877), pp. 24-25; James Gerber, “The Gold Rush Origins of California’s Wheat Economy,” http://www.scielo.org.mx/scielo.php?script=sci_arttext&pid=S1405-22532010000200002;.
[6] Ad announcing the Excelsior dry goods store now owned by Barnabus Haskell, Sonoma County Journal, December 25, 1857; Per Ann Nisson, from May 1856 or 1857 to April 1859, Abigail was employed at Miss Atkins Young Ladies Seminary in Benicia, teaching English, before beginning to teach in Petaluma; List of teachers, Sonoma County Journal, July 22, 1859; “The Closing of Our Public School,” Sonoma County Journal, December 28, 1860.
[8] Bonnie L. Ford, “Women, Marriage, and Divorce in California, 1849–1872,” California Legal History, Vol. 16, 2021, pgs. 6-7, 10, 34.
[9] Halle Lieberman, “A Short History of the Condom,” JSTOR Daily, https://daily.jstor.org/short-history-of-the-condom/; “19th Century Artifacts: History of Birth Control,” Dittrick Medical History Center, Case Western Reserve University, https://artsci.case.edu/dittrick/online-exhibits/history-of-birth-control/contraception-in-america-1800-1900/19th-century-artifacts/
[10] Ford, p.11; Janet Farrell Brody, Contraception and Fertility Rates in Nineteenth CenturyAmerica (Ithaca, NY: Cornell University Press, 1994), pgs. ix-x, 2-3.
[11] Faye E. Duden, “Women’s Rights, Abolitionism, and Reform in Antebellum and Gilded Age America,” Oxford Research Encyclopedias, oxforedre.com. https://oxfordre.com/americanhistory/americanhistory/view/10.1093/acrefore/9780199329175.001.0001/acrefore-9780199329175-e-20
[12] George M. Fredrickson, “The Coming of the Lord: The Northern Protestant Clergy and the Civil War Crisis,” in Miller, Randall M.; Stout, Harry S.; Wilson, Charles Reagan, eds. (1998). Religion and the American Civil War. Oxford University Press. pp. 110–30; Nancy Cott, “Young Women in the Second Great Awakening in New England,” Feminist Studies, Vol. 3 (1), 1975, pp. 15-16;Mary Ryan, “A Woman’s Awakening: Evangelical Religion and the Families of Utica, New York, 1800 to 1840,”American Quarterly, Vol. 30 (5), 1978, p. 619.
[13] Nisson; Benjamin Franklin Fuller, History of Texas Baptists (Louisville, KY: Baptist Book Company, 1900), p. 109.
[14] Emanuel Swedenborg, The Delights of Wisdom Pertaining to Marriage Love, 1768 (Rotch Edition. New York: Houghton, Mifflin and Company, 1907), in The Divine Revelation of the New Jerusalem (2012), n. 308; Olle Hjern, “The Influence of Emanuel Swedenborg in Scandinavia,” in Scribe of Heaven, edited by Jonathan S. Rose, Stuart Shotwell, and Mary Lou Bertucci (West Chester, PA: Swedenborg Foundation, 2005), 157; “Swedenborg’s Cultural Influence,” Swedenborg Foundation, Swedenborg.com. https://swedenborg.com/emanuel-swedenborg/influence/
[15] Richard Lines, “Swedenborg and Spiritualism,” Journal of the Society for Psychical Research, 69, 2005, 113–119; Richard Lines, Things Heard and Seen, the Newsletter of the Swedenborg Society, London, No. 1, (Spring 2000); “Swedenborg’s Cultural Influence,” Swedenborg Foundation, Swedenborg.com. https://swedenborg.com/emanuel-swedenborg/influence/
[16] “Swedenborg’s Cultural Influence,” Swedenborg Foundation, Swedenborg.com. https://swedenborg.com/emanuel-swedenborg/influence/
[17] Karen Abbott, “The Fox Sisters and the Rap on Spiritualism,” Smithsonian magazine, October 30, 2012; Braude, p. 2; Daniel Bowlin, “The American Phantasmagoria: The Rise of Spiritualism in Nineteenth-Century America,” Masters Thesis, Eastern Michigan University, 2019.
[20] Barnabus led the local Sons of Temperance, and Abigail their ladies auxiliary (Ad, Petaluma Argus, January 14, 1862; “Card of Thanks,” Sonoma County Journal, July 8, 1859); Abigail also served as Worthy Chief Templar of the local Independent Organization of the Good Templars (IOGT), and as a board member of the local California Youth Association 1861 (Ad for IOGT, “Youth’s Association,” Petaluma Argus, November 12, 1861).
[21] Barnabus’ attendance at the annual conventions is documented from 1851 to 1871 in the Journal of the 35th-36th General Conventions of the New Church in the U.S, Journal of the 37th-46th General Conventions of the New Church in the U.S.
[22] “Courierlets,” Petaluma Courier, November 14, 1883; “State Convention of Spiritualists,” Petaluma Argus, June 7, 1866; “Death of Col. C.P. Hatch, Petaluma Courier, March 19, 1893; “Mrs. Lucretia Hatch,” Petaluma Courier, March 14, 1901; “Noted Spiritualist Dies,” San Francisco Call, March 5, 1901.
[26] “Woman Suffrage,” Petaluma Argus, January 8, 1870; “Woman, State Convention of Female Suffragists,” San Francisco Chronicle, January 28, 1870; “Woman Suffrage, Third Day of the State Convention,” San Francisco Chronicle, January 29, 1870;
[28] The Suffrage Question,” Sacramento Bee, March 19, 1870; Theodore Henry Hittell, History of California, Volume 4 (San Francisco: N.J. Stone & Co., 1898), p. 435.
[29] Hittell, p. 435; “The Suffrage Question,” Sacramento Bee, March 19, 1870.
[30] Nisson; “They Have Done It,” Sacramento Bee, October 4, 1870.
[31] “Sacramento Correspondence,” San Francisco Examiner, March 23, 1870; “Woman Suffrage Carries by About 4,000,” San Francisco Call, October 12, 1911.
[32] “What to Know About the Comstock Act,” New York Times, May 16, 2023; “The History of Abortion Access in the U.S.,” Penn Today, University of Pennsylvania. https://penntoday.upenn.edu/news/penn-profs-weigh-history-abortion-access-us
On October 21, 1910, the musical comedy “The White Hen” opened at Petaluma’s Hill Opera House, setting off a new fashion craze in town. The fashion foray was led by the traveling theater company’s showgirls, who took the stage adorned in feathered plumes and the latest couture from Paris, an ankle-length skirt so narrow at the hem the women could only “hobble” around in short, pigeon-like steps.[1]
“The hobble skirt,” the Petaluma Argus announced, “has invaded Petaluma with a vengeance.”[2]
When two women wearing the skirts attempted to board a train departing the Petaluma depot, they were unable to mount the steps. Clinging onto the handrail, they found themselves dragged down the platform as the train pulled out of the station.[3]
“Of course, women must wear what is ‘worn’ even at the risk of death,” observed the Petaluma Courier. “Shall railroad corporations now dictate fashions for women?”[4]
No, but the government appeared ready to. As reports of similar incidents surfaced, a California state legislator proposed subjecting hobble skirts to the same scale used by the Fish and Game Department to regulate fishing. Those with a bottom circumference of less than 35½ inches would be banned from the streets.[5]
A dentist located on the second floor of a building recommended installing new stairs with a rise of only five inches to accommodate women wearing hobble skirts.[6]
Petaluma’s reigning fashionista, Charles Kelly, aka “Kelly the Tailor,” pointed out that physical danger wasn’t the only thing preventing some women from climbing stairs in hobble skirts. There was also having to hike up their skirts and scandalously expose their ankles in doing so. Kelly noted that the excuse “Oh, I’ve got nothing to wear,” was becoming commonplace among women choosing instead to stay home.[7]
The hobble skirt craze coincided with suffragist efforts to place a proposition on the California ballot giving women the right to vote. Some men cited the skirt as one of the reasons they were opposed to the proposition. “So long as a woman buttons her clothes up the back,” declared an Episcopal minister, “she certainly has not sense enough to vote.”[8]
With tongue-in-cheek, the editor of the Courier chided, “Any unregenerate man who has ever been called upon to button a woman’s dress with the usual hooks and eyes, and who is not permitted to swear, will certainly agree.”[9]
A year after the “White Hen” played Petaluma, the suffrage proposition passed by a narrow margin, making California the sixth state in the county in which women could vote. Male politicians chasing the votes of women found themselves baffled by the demographic labeled the “hobble skirt vote.”[10]
By 1911, women were increasingly entering the workforce, demanding more freedom, more rights, and more comfortable fashions. Gone were the suffocating corsets, bulky crinoline skirts, and voluminous gigot sleeves of the Victorian era. The high-waisted Empire line was back, only now with dresses that skimmed the body instead of billowing petticoats.[11]
Why then, some men wondered, had such a seemingly restrictive, masochistic style of wear suddenly come into vogue?
Paul Poiret, the Paris designer credited with creating the hobble skirt, reportedly took his inspiration from the famous pioneer aviator Wilbur Wright, of the Wright brothers.
While on a visit in France, Wright took popular American actress named Edith Berg up for a joyride in his biplane. To prevent Berg’s large skirt from ballooning over her head or getting caught in the plane’s engines, Wright tied a rope around her skirt at the ankles. The flight lasted a mere two minutes, but distinguished Berg as the first American woman to fly.[12]
Poiret found himself captivated by the contradictory image of Berg flying freely while being bound up. It was a puzzling fascination for a man previously dubbed “The King of Fashion” for his streamlined, corset-free dresses that liberated women from the Victorian confines of the S-curve silhouette. “It was,” he confessed in his autobiography, “in the name of Liberty that I proclaimed the fall of the corset and the adoption of the brassiere . . . . Yes, I freed the bust, but I shackled the legs.”[13]
Those fashion historians who view clothing styles as reflections of the zeitgeist, point out that while women may have been on the verge of emancipation, the tradition of being sheltered and in need of protection in a male-dominated society still lingered. Hence the hobble skirt. Others believe the skirt’s popularity was expressive of newly emancipated women confidently experimenting with fashion, no longer held to the suffocating standards of Victorian modesty.[14]
Whatever the skirt’s social or political implications, Poiret’s shackled design didn’t stop women from adopting subtle slits, hidden pleats, and buttons at the skirt’s hem for greater range of motion.[15]
Among those most perplexed by the new fashion was the Anti-Saloon League. A powerful group of conservative men, the League, along with the Women’s Christian Temperance Union, were hellbent on banning the manufacturing and sale of alcohol. They viewed California’s newly enfranchised women as critical swing voters, calling upon their innate morality to cleanse the nation of its sins and provide “home protection” against the tyranny of drinking men.[16]
Thanks to their influence, the rural districts west of Petaluma voted to go “dry” in 1912, banning the sale and possession of alcohol at country roadhouses. Petaluma, meanwhile, remained stubbornly “wet.”[17]
In 1914, the Anti-Saloon League succeeded in getting a prohibition proposition on the state ballot. To mobilize women voters, they dispatched a temperance campaigner to Petaluma. She made the hobble skirt into a wedge issue, denouncing it as indecent and vulgar, and proposing police stop women from wearing it on the streets. “The morality of men,” she declared, “cannot be improved as long as women wear such suggestive clothes.”[18]
The prohibition proposition was soundly defeated in 1914, and again when reintroduced in 1916, indicating California women were not single-issue voters. Some of that had to do with the underlying motives of the Anti-Saloon League and the WCTU.
For all their talk of saving people from the saloons’ cauldrons of sin and debauchery, their deeper concern was who the saloons catered to—European immigrants flooding into the country, threatening to change the America they knew.[19]
Petaluma remained stubbornly anti-prohibition, due in part to the city’s large number of first- and second-generation Irish, German, Danish, Italian, Portuguese, and Swiss citizens, who viewed their ethnic taverns as community hubs in keeping their traditions alive.[20]
America’s entry into World War One, followed by the terrifying influenza epidemic of 1918, put an end to idle indulgences like the hobble skirt. In 1919, the Anti-Saloon League succeeded in imposing a nationwide Prohibition. The following year, women secured the vote nationally.[21]
The paradoxical mix of restriction and liberation gave birth to unexpected new freedoms for women. Taking advantage of the underground culture and social chaos created by Prohibition, women began to indulge in the forbidden pleasure of drinking in speakeasies, which, unlike traditional American saloons, were coed, and out of the public eye.
Their new sense of independence was reflected in the loose flapper dresses of the Roaring Twenties, which, in a nod to the hobble skirt’s focus on women’s legs, were distinguished by rising hemlines.[22]
The hobble skirt surfaced again in the 1950s as the inspiration for French designer Christian Dior’s slim-fitting pencil skirt, which quickly became a popular form of office wear. Like the hobble skirt, it required a very particular way of walking, famously epitomized by Marilyn Monroe’s wiggle along a train platform in the film Some Like It Hot.[23]
A version of this story ran in the Petaluma Argus-Courier.
*****
FOOTNOTES:
[1] “Max Dill Has ‘Come Back,’” Petaluma Argus, October 22, 1910.
[2] “Rare Comedy, Pretty Girls,” Petaluma Courier, October 22, 1910; “Local Notes,” Petaluma Argus, October 22, 1910.
[3] “A Dangerous Practice,” Petaluma Courier, February 20, 1911.
[4] “Shall a Railroad Dictate Women’s Fashions,” Petaluma Courier, September 28, 1911.
[5] “A Law to Regulate Hobble Skirts,” Petaluma Courier, January 11, 1911.
[6] “‘Hobble Stairway,’” Petaluma Argus, April 15, 1925.
[7] “Accident Cause by Hobble Skirt,” Petaluma Courier, January 16, 1911
[8] “The Temerity of Cyrus,” Petaluma Courier, May 10, 1911.
[9] “The Temerity of Cyrus,” Petaluma Courier, May 10, 1911.
[10] “Wise Talks by the Office Boy,” Petaluma Argus, November 14, 1911.
[11] Ann Beth Presley, “Fifty Years of Change: Societal Attitudes and Women’s Fashions, 1900-1950,” The Historian, Winter 1998, Vol. 60, No. 2, pp. 307-324.
[12] “Snapshot: A Hobble Skirt Race, a Century Ago,” St. Louis Magazine, August 25, 2017.
[13] Presley, p. 312; Harold Koda, Andrew Bolton, “Paul Poiret (1879–1944),”Heilbrunn Timeline of Art History, Metropolitan Museum of Art. https://www.metmuseum.org/toah/hd/poir/hd_poir.htm
[14] Presley, p. 312; Cecile Paul, “Before the Pencil Skirt there was the Hobble Skirt,” Messynessychic.com.
[15] Daniel Milford-Cottam, Edwardian Fashion (Bloomsbury Publishing, 2014). P. 49.
[16] Daniel Okrent, Last Call: The Rise and Fall of Prohibition (NY: Scribner, 2011), pp. 65-66.
[17] “’Drys’ Win by Big Majority in Supervisor Green’s District,” Santa Rosa Press Democrat, June 13, 1912.
[18]“Prohibition, Slavery and Woman’s Dress,” Petaluma Courier, May 15, 1914.
[19] “Vote in Doubt on Red Light Abatement,” San Francisco Examiner, November 6, 1914; “Petaluma Complete Returns,” Petaluma Argus, November 8, 1916; “110,000 and 40,000 Estimate on Nos. 1 and 2,” San Francisco Chronicle, November 10, 1916; Pietro Pinna, “Fresh Water Triumphs: The Italian American Wine Industry’s Struggle Against Prohibition in California,” Italian American Review, Vol. 8, Issue 8, Winter 2018, pp. 23-46; Okrent, pp. 85-87.
[20] Pietro Pinna, “Fresh Water Triumphs”: The Italian American Wine Industry’s Struggle Against Prohibition in California,” Italian America Review, 81., Winter 2018, pp. 23-25; ’Drys’ Win by Big Majority in Supervisor Green’s District,” Santa Rosa Press Democrat, June 13, 1912; “Amendments in Petaluma,” Petaluma Courier, November 6, 1914.
Fashion, Sex, and Suffrage During the 1890s Bicycle Craze
On July 4, 1896, Petaluma found itself anointed the new “bicycling Mecca” of the West Coast, as a reported 6,000 people turned out at the city’s new Wheelman Park for the annual divisional meet of the League of American Wheelmen.
Among the 18 Northern California teams competing were two comprised entirely of women—San Francisco’s Alpha Cycling Club and Petaluma’s own “women of the wheel,” the Mercury Cyclists.
Their presence embodied perhaps the greatest social disruption of the 1890’s bicycle craze: women were no longer dependent upon men for their transportation.
“Let me tell you what I think of bicycling,” Susan B. Anthony told New York World reporter Nellie Bly in 1896. “I think it has done more to emancipate women than anything else in the world. It gives women a feeling of freedom and self-reliance. I stand and rejoice every time I see a woman ride by on a wheel…the picture of free, untrammeled womanhood.”
Female liberation came thanks to introduction of the “safety bicycle” in the early 1890s. Its predecessor, the high-wheel, had been strictly a masculine pursuit. With its enormous front wheel and small back wheel, both made of rubber-lined wood, the bike was nicknamed the “boneshaker” for its jarring and often dangerous ride.
The safety, with its two equal-sized wheels and inflated rubber tires, not only provided a smoother ride but was easier to mount, making it accessible to women in dresses, who dubbed it the “freedom machine.”
Petaluma’s first safety bicycles went on sale in 1892 at Joe Steiger’s Gunsmith Shop on Main Street, across from current day Putnam Plaza. The following year, a group of young men led by Frank Lippitt formed a local chapter of the League of American Wheelmen called the Petaluma Wheelmen.
By 1894, the national bicycle craze was in full swing. New dealerships started popping up in hardware stores around town. Lyman Byce, the entrepreneur behind Petaluma’s booming new egg industry, opened one at his Petaluma Incubator Company across from today’s Penry Park. The bikes weren’t cheap. Byce’s popular Erie model sold for $100 ($3,150 in today’s currency).
A popular novelty among Petaluma’s younger, middle-class set, bicycles also found early adopters among some older residents, including the city’s leading capitalist, 63-year old John A. McNear. After purchasing a bicycle from Byce, McNear was convinced by Petaluma’s “father of chickendome” to build a local velodrome for racing events. With bicycles at Byce’s incubator factory selling as fast as he could stock them, Byce assured McNear he would make his money back within a year.
In 1895, McNear converted an old baseball stadium he owned on the city’s east side (now the site of the Petaluma Public Library) into Wheelman Park. After building a quarter-mile race track with six-foot-high banked curves, he surfaced it with hard-packed decomposed granite, making it conducive to speed. He then doubled the seating capacity of the baseball bleachers to accommodate 2,500, leaving ample room for standing spectators as well as those who wished to watch from their parked carriages.
Shortly before the track was completed, a group of young women led by Gertrude Hopkins and Florence Mauzy formed the Mercury Cyclists, joining a number of women’s cycling clubs starting up around the country
“The bicycle,” wrote the League of American Wheelmen, “has taken those old-fashioned, slow-going notions of the gentler sex, and replaced them with a new woman, mounted on her steed of steel.”
As the Mercury Cyclists and other wheelwomen took to their steel steeds, they ran into some cultural speed bumps from conservative Victorians, who wanted to know where they were riding to.
When the question was put to women’s rights activist Elizabeth Cady Stanton by American Wheelman magazine, she succinctly replied: “To suffrage.”
Victorians believed otherwise. For them, women were stationary, and men mobile. Any female intrusion into the outdoor world of travel, athleticism, or free movement threatened their world order. The only place women were riding to, in their opinion, was heavenly disgrace and eternal destruction.
“As a chivalrous gentleman,” a newspaper article asked of Victorian men, “do you tremble at the revolution of bicycling women?”
The answer was complicated, especially for men grappling with conflicted feelings of repulsion and attraction. A man’s poem in the San Francisco Examiner in 1895 conveyed their dilemma.
“The Bicycle Girl, oh, the Bicycle Girl, /with a spinnaker skirt and a sleeve like a furl; / such a freak on the wheel, such a sight on the tire, / I am certain I never will love or admire.”
Within a few lines of this dismissive opening, the poet fell into a head-turning swoon.
“The sound of her bell and the hum of her wheel / Is enough to make any man’s cranium reel . . . And why did she smile as she lightly spun by? . . . The Bicycle Girl, oh, the Bicycle Girl, / she has tangled my heart in her mystical whirl.”
The introduction in 1895 of tandem bicycles for sale at Joe Steiger’s shop created a small sensation in town. As moonlight rides in the countryside began to usurp dates to dances and musical concerts, some men looked to the bicycle as a revealing test of character.
“The woman you see is seldom the woman you think you see,” wrote a man in the Petaluma Courier in 1896. “Mounted upon bicycles, most women have to tell the truth about themselves. One can distinguished at a glance the daring, willful beauty from the timid, tender girl. A woman’s health, vigor of mind and body are apparent. I will even go so far as to advise a man not to get married until he has seen the object of his choice disport herself upon a bicycle.”
Victorians disagreed. The only character trait they believed a woman revealed on a bike was a proclivity for sin and fast living. A woman out cycling without male supervision was not only placing herself in danger, she was exposing herself to the temptations of sexual stimulation, caused according to medical professionals by the protruding pommel of bicycle saddles.
The fear of unleashed female sexuality led bicycle manufacturers to introduce special “hygienic” saddles with little or no pommels, along with high seat stems and upright handlebars that supported a more dignified and ladylike riding position than the bent over, “camel back” style, which required women to provocatively lean forward in the saddle.
The break with tradition most disturbing to Victorians was fashion. At a time when middle-class women rarely challenged fashion’s dictates, the practicality of bicycling offered them an opportunity to rethink their clothing.
Shedding the restrictive Victorian corsets and large, billowy dresses, women wheelers adopted for riding the “divided skirt,” or baggy trouser cinched at the knee. Originally championed in a dress reform movement led by suffragist Amelia Bloomer, the divided skirts were commonly known as “bloomers.” Their appeal rapidly spread beyond the practicalities of bicycling to women who didn’t ride.
When asked about bloomers in her interview with Nellie Bly, Susan B. Anthony was blunt.
“Dress to suit the occasion. A woman doesn’t want skirts and flimsy lace to catch in the wheel. Safety, as well as modesty, demands bloomers or extremely short skirts. You know women only wear foolish articles of dress to please men’s eyes anyway.”
The male gaze gladly overlooked the bloomers’ practical modesty, as the trousers scandalously exposed a woman’s ankles, raising an outcry form Victorians.
The hotly contested fashion battle that ensued forever altered public perceptions of female athleticism and proper female behavior. Bloomers permitted women cyclists to jettison the heavy, drop-frame bicycles designed for riding in a dress, and jump aboard the much lighter, diamond-framed bicycles ridden by men, making the women viable competitors in races like Petaluma’s meet on Independence Day in 1896.
Disappointingly, no records were broken that day at the new Wheelman Park by men or women cyclists. Likewise, while the new safety bicycle technology was liberating for women, it failed to place them on the fast track to suffrage. Their right to vote wasn’t secured in California until 1911, and not on a national scale until 1920.
Bicycling mania itself proved to be short-lived, dying off before the turn of the century, as production improvements dramatically lowered bike prices and the novelty wore off among the younger middle class.
In 1903, Joe Steiger’s Gunsmith Shop sold the first automobile in Petaluma, after which the moral panic over women finding liberation on a bicycle shifted locally to women finding liberation behind the wheel of a car.
A joke from the time captured the challenge women faced:
Jack and Jill have just climbed a steep hill on their tandem bicycle, with Jill riding in front. “Phew, that was a tough climb,” Jill said, leaning over, breathing hard. “The climb was so hard, and we were going so slow, I thought we were never going to make it.”
“Yeah,” said Jack, “good thing I kept the brakes on, or we would have slid all the way back down!”
*****
A version of this story appeared in the Petaluma Argus-Courier on March 3, 2022.
SOURCES:
Newspapers
Los Angeles Herald: “Sports of the Day,” February 10, 1895.
Lincoln (Nebraska) Courier: “The Bicycle as a Reformer,” August 17, 1895.
New York World: Nellie Bly, “Champion Of Her Sex: Miss Susan B. Anthony,” February 2, 1896.
Petaluma Argus: “Two New Automobiles for Petaluma People,” October 31, 1903.
Petaluma Courier: “Bicycling,” April 1, 1893; “Here and There,” August 13, 1893; “The New Track,” April 30, 1894; “The Bicycle Trade,” July 18, 1894; “The Riders,” July 25, 1894; “The New Track,” June 22, 1895; “Out of Door Life for Women,” June 22, 1895; “The Wheel: a Test of Character,” September 12, 1895; “Bicycle Chat,” September 13, 1895; “The Mercury Cyclists,” October 16, 1895; “Local Counsel,” November 15, 1895; “For the Fourth of July,” December 19, 1895; “The League Meet,” January 29, 1896; “Bicycle Notes,” February 12, 1896, June 24, 1896; “Bicycle Races,” May 13, 1896; “Getting Ready,” June 24, 1896; “The Day,” “The League Meet,” July 8, 1896; “Osen Does Some Sprinting,” July 22, 1896.
San Francisco Call: “Wheel Races at Petaluma,” July 5, 1896; “Lady Cyclists Indignant,” August 28, 1896.
San Francisco Chronicle: “Petaluma’s Day to Shine,” June 26, 1896; “Wheelmen Race at Petaluma,” July 5, 1896; Gary Kamiya, “Sex and Cycling,” October 18, 2019.
San Francisco Examiner: “Wheelmen Make Merry,” July 4, 1896; “Greeting the Wheelmen,” July 2, 1890.
Magazines & Websites
Adrienne LaFrance, “How the Bicycle Paved the Way for Women’s Rights,” The Atlantic, June 26, 2014.
Ellen Gruber Garvey, “Reframing the Bicycle: Advertising-Supported Magazines and Scorching Women,” American Quarterly, Vol. 47, No. 1 (John Hopkins University Press, March 1995), pp. 66-101.
Matt Reicher, “Photography, the Bicycle, and the Women’s Movement of the 1890s,” Medium, February 12, 2020. medium.com.
Michael Taylor, “Rapid Transit to Salvation: American Protestants and the Bicycle in the Era of the Cycling Craze,” The Journal of the Gilded Age and Progressive Era, Vol. 9, No. 3 (July 2010), pp. 337-363.
How Chinese Imports Doomed a Women’s Home Industry
On the evening of July 16, 1892, Ida Belle McNear called the women in her social coterie together for a meeting at Petaluma’s city hall. The topic was silk. Numerous attempts to create a raw silk industry in California over the previous 25 years had come to naught. Now, McNear believed she’d discovered a breakthrough.
Her father-in-law, grain merchant and capitalist John McNear, had recently convinced a San Francisco silk manufacturer to build a new mill in Petaluma. After some arm twisting, the mill’s executives, Edward Carlson and J.P. Currier, agreed to purchase California-grown raw silk from Ida Belle McNear at a 25% premium over the price they paid for imported raw silk from China. The men also warned her that her scheme would never work.
Dauntless, the headstrong 32-year old McNear forged ahead, launching that evening at city hall the Petaluma Women’s Silk Association.
America’s dalliance with sericulture, or silk farming, began in 1825, after Congress approved the import of silk goods from Europe and China, setting off a new fashion fad. A year later, the white mulberry tree, moris multicaulis, was introduced to America from southeast Asia. When eaten by silkworms, the tree’s tender leaves produced silk of the highest quality.
A subsequent “Mulberry Craze” soon overtook the country, giving rise to horticulture’s largest speculation bubble since the infamous “tulipmania” in 17th century Holland. Stock companies were formed to finance the plantings and import millions of silkworm eggs from Europe. Silk mills were rapidly constructed in New England and Michigan.
At the height of the market, the price of a young tree start rose from 5¢ to $5, before the bubble burst in 1839. Five years later, a mysterious blight destroyed what was left of America’s mulberry groves, forcing domestic factories to begin importing raw silk from Europe and Asia.
Twenty years later, a second American sericulture craze began after disease devastated mulberry groves in France and Italy. This time, the craze’s epicenter was California, whose Mediterranean climate made it ideal for growing mulberry trees.
Led by a French botanist named Louis Prevost, the craze was incentivized for the first two year by bounties from the state legislature of $250 for cultivating at least 5,000 mulberry trees and $300 for each 100,000 silk cocoons produced.
Orchards and vineyards were advised to border their roads and property lines with mulberry trees in preparation for the coming sericulture boom. California’s largest vineyard at that time, Buena Vista Winery in Sonoma, planted 3,000 mulberry trees around its 500 acres of grapes.
Before the new craze could gain significant traction, Prevost died, leaving California sericulture to flounder as Europe recovered from its blight.
In 1880, imported raw silk sales surged to $13 million from a mere $3 million ten years earlier, as American women again became entranced with silk fashion. The sudden rise inspired a circle of influential Philadelphia women interested in promoting a domestic sericulture industry to form the Women’s Silk Culture Association of the United States.
Twelve auxiliary groups sprang up around the country, including in California, where a group of prominent suffragists with political clout formed the California Silk Culture Association.
Led by Elise Wiehe Hittell, wife of state senator and eminent California historian Theodore H. Hittell, the association’s members included Laura de Force Gordon, co-founder of the California Woman Suffrage Association, journalist, and the second female lawyer admitted to the state bar; Ellen Clark Sargent, treasurer of the National Woman Suffrage Association and wife of U.S. Senator Aaron Sargent; and Windsor’s Sarah Myers Latimer, a co-founder of the Sonoma Country Woman Suffrage Association and wife of California Superior Court Judge Lorenzo Latimer.
The women promoted sericulture as a home industry, pointing to Italy and France, where raising silk worms and reeling silk from cocoons was managed as a side business by women on family farms. In the five or six weeks it took each year to feed the worms and unreel the raw silk from the cocoons from 100 mulberry trees, a mother and her daughters were able make $300, or $8,500 in today’s currency, providing them with some economic independence.
The silk culturists compared the work to that of raising chickens and eggs, which in the early 1880s appeared to defy industrialization, as chickens were still pastoral creatures who ranged about the barnyard and farm, leaving their eggs in mangers or under porches until the farm wife sent the children out to scare up any available eggs to sell for “pin-money” in town.
But industrialization was coming even for the chickens, thanks to innovations in the early 1880s of a Danish immigrant named Christopher Nisson at his Pioneer Hatchery in Two Rock.
Using an efficient new incubator developed in Petaluma by Isaac Dias and Lyman Byce, Nisson designed a poultry assembly line that began with hatching eggs in dozens of incubators, then placing the baby chicks in stove-heated brooder houses that served as surrogate mother hens. Once they were old enough to begin laying eggs themselves, they were moved them to a colony house, where their eggs could be easily collected.
Nisson’s industrialized model would eventually give rise to a major egg boom in Petaluma that would last until the Great Depression.
Meanwhile, the women of the California Silk Association pressed forward with their craft-scale model for sericulture, using their political clout to persuaded the California legislature to create a State Board of Silk Culture, with five of its nine appointees drawn from the silk association. The state board distributed subsidies for planting mulberry trees and raising silk cocoons around the state, including in Sonoma County, where the sericulture effort was led by Frances Purrington on the farm she shared with her husband Joseph in Green Valley.
Laura De Force Gordon also convinced the legislature to appropriate $7,500 for funding for two years a free filature, or silk-reeling school, in San Francisco for young girls.
On the promotional front, the women made a push at agricultural expositions, including the 1882 Philadelphia Silk Exposition, where cocoons raised by Mrs. H.C. Downing of San Rafael won first prize for exceptional quality; the 1884 Sonoma-Marin District Agricultural Fair, where a sericulture exhibit by horticulturalist Dr. Galen Burdell of Novato became the talk of the exposition; and the 1884 California state fair, where Lyman Byce’s new Petaluma Incubator Company displayed a baby incubator to improve the efficiency of hatching silkworm eggs.
The association also worked with the State Board of Silk Culture to promote silk culture in the public schools, distributing mulberry trees, silkworm eggs, and instructions to provide young girls with an elementary knowledge.
For most young women, the only employment available at the time was teaching, which only employed one in ten of them, or factory work. Many reported to having to marry unwisely in order to be supported. Silk culture was intended to teach them to earn money at home, and so provide them with an option to having to marry unwisely in order to be supported.
In 1885, the association helped to secure in the East Bay town of Piedmont one of five silk Experimental Stations established by the U.S. Department of Agricultural across the country to foster sericulture.
Shortly after, Hittell spun off a new organization from the California Silk Association called the Ladies Silk Culture Society to foster sericulture for women in the state. The society’s membership such luminaries as Charles Crocker, president of the Southern Pacific Railroad, U.S. Senator Leland Stanford, former state governor George C. Perkins, and a number of professors of agriculture and the sciences at the University of California.
The society assumed operation of the Experimental Silk Station in Piedmont, which consisted of a building for silk reeling and a eucalyptus-covered tract of 15 acres. With $10,000 appropriated from the state legislature, they replaced the eucalyptus with 6,000 mulberry trees and acquired half a million silkworm eggs for annual distribution. Hiring 100 women and girls, they used the station to teach people how to cultivate and handle silkworms, with the expectation they would be sent out as teachers of others in far reaches of the state.
Their efforts however faced an uphill battle with the industrialization overtaking the country. The Carlson-Currier Silk Mill in San Francisco publicly claimed to “have proven itself the fast friend of native-grown silk” by spinning some raw silk from the society’s Piedmont Experimental Station.
However, as the west coast subsidiary of one of the country’s largest silk manufacturers, Michigan-based Belding Brothers & Company, their business relied upon cheap raw silk imports from Asia, where laborers made between 6 and 15 cents a day, versus $1 a day in California, for the tedious task of reeling raw silk from cocoons by hand. Half a pound represented a good day’s work.
Industrialists argued the solution was in labor-saving filature machinery that would take the silk directly from the cocoon and twist it for the weaver. American inventors set out to develop a reliable automatic reeling machine, but by the late 1880s, all attempts had proved disappointing.
In 1890, as import sales of raw silk rose to $24 million, or roughly $700 million in today’s currency, silk culturists called for tariffs on imported raw silk so as to make domestic sericulture competitive.
Other industries were also lobbying congress for what came to be called the McKinley Act of 1890, a bill spearheaded by congressman and future president William McKinley, that raised duties of nearly 50% across a range of imported foreign goods to protect American manufacturing. Silk manufacturers, fearing silk tariffs would drive up consumer prices and thus reduce demand for silk goods, fought against the proposal, leading to its exclusion form the bill.
After the tariff battle, the political tide turned against silk culturalists, as government funding dried up at both the state and federal levels on the grounds that past appropriations had yielded poor results. In March of 1892, the Ladies Silk Culture Society purchased the Piedmont Experimental Silk Station from the U.S. government for a only $50, with plans to maintain it privately.
Four months later, Ida Belle McNear and the Petaluma Women’s Silk Association waded into the silk culture morass. Their plan was to set up a filature in Petaluma for reeling silk from cocoons they purchased from women around the state. They would then sell the raw silk to the new Carlson-Currier Silk Mill being constructed in town at an agreed upon 25% premium, making Petaluma the new silk center of California.
Carlson-Currier had been lured to Petaluma from San Francisco with incentives provided by John McNear and other capitalists in the local Improvement Club, looking to transition the town into industrial center, the “Oakland of the North Bay.” The incentives included free land for the mill site and a bonus of $12,000, or $300,000 in today’s currency.
The club’s other big selling point was access to cheap labor, specifically girls and young women from town and the surrounding farms. They already filled the factory floors of Nolan-Earl Shoe Factory and Adams Box Factory in McNear’s new Factory District near the railroad depot, as well as the new poultry hatcheries springing up around town.
Of the 200 employees Carlson-Currier ultimately employed after the mill opened in October, 1892, three quarters were female.
Merely three months after the new mill opened, Ida Belle McNear and the Petaluma Women’s Silk Association threw in the towel, realizing Carlson-Currier’s 25% premium for domestic raw silk was woefully insufficient in turning a profit on domestic sericulture. Labor costs alone for the two days it took a person to reel a pound of raw silk from cocoons by hand far outweighed the $1.40 per pound that Carlson-Currier paid for imported raw silk from Asia.
For largely the same reason, two years later the Ladies Silk Culture Society closed down their Piedmont Experimental Station, formally ending the dream of a home silk industry for women.
Meanwhile, Petaluma’s silk mill continued to grow and thrive, doubling in size during the fashion-conscious Roaring Twenties. However, the onset of the Great Depression decimated the luxury fabric market, as did the increasing popularity of cheaper synthetics like rayon and nylon, and the embargo Japan placed on silk exports in the years preceding World War II.
After the silk mill was forced to close down in 1939, the mill was purchased by the Sunset Line & Twine Company, which operated there until 2006, after which the building was converted to a boutique hotel.
*****
A version of this story appeared in the Sonoma Historian Journal, 2021 No. 1.
SOURCES:
Newspapers and Magazines
Los Angeles Times: David Karo, “The Fruit of Broken Dreams,” July 19, 2000.
Mercury News: Nilda Rego, “Days Gone By: Piedmont Clings to Its Caterpillars as Silkworm Mania Dies Out in California,” March 23, 2012.
Alameda Daily Argus: “Something About Silk,” November 24, 1883.
Petaluma Argus: “Our Fair,” September 1, 1882; “A Plea for Silk Culture,” March 28, 1885; “Eighteenth Annual Fair,” August 30, 1884; “Petaluma,” February 7, 1885; “The Multicaulis Mania,” June 27, 1885 (reprint from Harper’s Magazine, July 1885).
Petaluma Courier: “Silk Worms,” February 14, 1883; “The Petaluma Incubator,” October 8, 1884; “That Silkworm Foolishness,” July 30, 1890; “For a Silk Mill,” August 19, 1891; “Silk Factory Philosophy,” December 19, 1891; “The Silk Factory,” December 18, 1891; “Carlson-Currier Company,” October 19, 1892; “Silk Reeling,” January 24, 1893; “Personal Notes,” March 26, 1893.
San Francisco Call: “Enthusiastic Ladies,” July 17, 1892; Sericulture at Home,” October 2, 1892.
San Francisco Chronicle: “New Silk Mills,” S.F. Chronicle, November 29, 1891.
San Francisco Examiner: “Work for Women,” October 8, 1883; “A Young Industry,” June 23, 1884; “A Silk Culture Society,” June 5, 1885; “The Sericulturists,” October 14, 1887; “Signed by the Governor,” March 22, 1889; “The Culture of Silk,” January 25, 1891; “An Eloquent Arraignment,” March 24, 1891; “Silk Culture,” March 25, 1891; “In a Commercial Arcadia,” March 6, 1892; “Petaluma’s Silk Plant,” June 26, 1892; “To Stimulate Silk Culture,” July 21, 1892; “The Congress for Women,” May 2, 1894; “Horticulture and Agriculture,” January 24, 1894; “On the Wrong Track,” May 10, 1895;
Annual Report of the Women’s Silk Culture Association of the United States, Volume 3 (Philadelphia, April, 1883).
Stanton, Anthony, Gage, History of Woman’s Suffrage, Vol. 3, p. 762.
Nelson Klose, “Sericulture in the United States,” Agricultural History, Vol. 37, No. 4, pp. 225-234.
E.O. Essig, “Silk Culture in California,” Agricultural Experiment Station, Circular 363, October 1945, College of Agriculture University of California at Berkeley.
Evelyn Craig Pattiani, “Silk in Piedmont,” California Historical Society Quarterly, Vol. 31, No. 4 (December, 1952), pp. 335-342.
Suffrage and Prohibition: A Tale of Unintended Consequences
In June of 1932, Dr. Harry Gossage, Petaluma’s former mayor, signed a resolution along with 41 other Sonoma County physicians calling for the decriminalization of wine and beer. It had been 12 years since Prohibition became the law of the land. With it came many unintended consequences, the most surprising of which was permitting women, previously banned from imbibing in public, to join the party in speakeasies and drink to their hearts’ content.
That taste of personal liberation, along with Margaret Sanger’s recent launch of the Birth Control League and ratification of the 19th Amendment giving women the vote, inspired a generation of young women to energetically push against the barriers of economic, political, and sexual freedom. Breaking one law—in this case, the Volstead Act that enforced Prohibition—gave them an unspoken license to break other social mores of their parents’ Victorian generation.
Scorned by many at the time as outrageous, immoral, and even downright dangerous—the “sex-crazed kid sister of the suffragist”— they tossed off their corsets, bobbed their hair, shortened their skirts, and, bucking all conventions of acceptable female behavior, became “flappers,” the first generation of truly independent American women, imbibing cocktails and dancing to jazz tunes in speakeasies with an abandon never before seen.
Thanks to the unexpected liberating convergence of suffrage and Prohibition, they were able to step down from the confining Victorian pedestal of moral purity, and enter a new realm of permissibility.
The 1932 resolution signed by Dr. Gossage and others came during a presidential election year, as the country was entering its third year of the Great Depression. One of the wedge issues that year was Prohibition. Republican president Herbert Hoover, who had designated Prohibition the country’s “noble experiment,” supported its continuance.
His challenger, Democrat Franklin Delano Roosevelt, whose platform called for the government taking a major role in addressing the Depression, favored its repeal, looking to restore to the federal treasury billions of dollars in lost tax revenues alcohol sales had generated prior to Prohibition, money now lining the pockets of bootleggers.
But taxes weren’t the only reason people called for Prohibition’s repeal.
The “drys,” or Prohibition advocates, decried alcohol as the root cause of all societal evils, including laziness, promiscuity, violence, crime, and poverty. Eliminate the drink, they claimed, and Americans will be happier, healthier, and more prosperous.
While acknowledging that giving up booze wouldn’t be easy for many, they contended that after some initial resistance, people would reconcile themselves to a world without alcohol, and quickly come to value its moral impact on life. They also predicted that once drinkers with entrenched habits died off, a new generation of young people would have grown up not even knowing what liquor was.
Sadly, they misjudged American youth, of whom, Mark Twain sagely noted, “it is the prohibition that makes anything precious.” That went for much of the rest of the country as well.
People like Gossage who signed the resolution calling for legalization of beer and wine saw it as a means of addressing Prohibition’s adverse consequences. That included restoring respect for the law, reducing the health risks of unregulated alcohol, and providing a “great moral benefit to the nation.”
Ironically, morality was supposedly what had brought Prohibition about in the first place.
The temperance movement began in the 1820s and ’30s as part of a religious American revival called the Second Great Awakening. It was led largely by men until the 1870s, when the Woman’s Christian Temperance Union was created.
Petaluma women were at the forefront of the WCTU movement, forming California’s first chapter in 1879. They soon after hosted the first statewide convention, and in 1883, welcomed to town the organization’s dynamic national president, Frances E. Willard.
Under the slogan “do everything,” Willard energized a sisterhood of 150,000 women across the country by pursuing a range of social reforms in addition to temperance that she referred to as Christian Socialism.
They included children’s education, orphanages for street children, asylums for inebriate women, equal pay for equal work, and raising the age of sexual consent from 10 to 16. She also forged an alliance with the woman’s suffrage movement in hopes that women would one day be able to advance those social reforms at the ballot box, using “the ballot as a bayonet.”
To appeal to her more timid conservative members, particularly those on the east coast, who believed that a woman’s place should remain in the home and not in the dirty realm of politics, Willard advocated for “home protection” against the tyranny of drinking men, and the belief that woman’s innate morality would cleanse the nation of its sins.
As a wholesome alternative for men looking to quench their thirst in the saloon, the WCTU installed public water fountains in parks and town squares across the country, including, in 1891, upon the street corner beneath the town clock in Petaluma. The town reportedly had 50 saloons at the time, or one for every 60 residents, a number of them within close proximity of the fountain.
Etched into the side of the Petaluma fountain the ladies of the local WCTU wrote, “Total abstinence is the way to handle the alcohol problem.”
Following Willard’s death in 1898, the national WCTU dropped its support of suffrage, refocusing its efforts strictly on home protection and maintaining the social purity of women.
In turn, the National American Woman Suffrage Association led by Susan B. Anthony and Carrie Chapman Catt at the time, sought to distance themselves from the temperance movement, which they feared had created too many enemies for woman suffrage.
Petaluma’s WCTU chapter, however, retained its support of the suffrage movement, right up until 1911, when women won the right to vote in California.
While women nearly doubled the number of voters in the state, state propositions in 1914 and again in 1916 calling for prohibition of liquor were soundly defeated, indicating that California women were not single-issue voters when it came to alcohol.
Despite Willard’s efforts, the temperance movement itself didn’t gain impactful national momentum until the 1890s, when a group of men formed the Anti-Saloon League, effectively pushing the women of the WCTU to the sidelines. Unlike Willard, the League focused on a single goal of getting rid of alcohol.
It would turn out to be the most effective political group in American history, setting a model for the way politics are still practiced today.
Composed primarily of Methodists and Baptists, the Anti-Saloon League was well funded and highly organized, with a massive printing operation in Ohio that churned out 300 tons of propaganda each month, effectively turning alcohol into a political wedge issue that mobilized supporters across the country. Politicians of either party who opposed Prohibition were met with retribution at the polls from the League’s Christian voter base.
Led by Wayne Wheeler, the League primarily focused their attacks on the beer, wine, and liquor industries, in the belief that alcohol was a drug being pushed upon Americans, and once the pusher was eliminated, people would naturally stop drinking, as temperance, in their view, was the innate state of human beings.
What they either failed or merely chose not to recognize, was that while excessive drinking was indeed a serious problem, especially among the working class, alcoholism was also symptomatic of deeper underlying conditions arising from the massive industrialization, urbanization, and immigration transforming the country, including overcrowding, harsh working conditions, crime, and poverty.
For all their talk of a moral movement to save people from alcohol by getting rid of the saloon, what the Anti-Saloon League and their temperance allies in the WCTU really worried about was who the saloon catered to: the immigrants flooding the country at the turn of the century.
That was certainly true of the temperance movement in Petaluma. Having been settled in the 1850s and ’60s largely by white, Anglo-Saxon Protestants from New England, the town experienced its first wave of immigrants in the 1860s with the arrival of the Irish.
They were followed in the 1880s by Swiss Italians from the Canton of Ticino, in the 1890s by Portuguese from the Azores, Germans from the Isle of Fohr, and Danes from Frisia on the North Sea, and finally, in the early 1900s, Eastern European and Russian Jews escaping the pogroms in their home countries.
While these immigrants were eager to begin new lives in Petaluma, they were not willing to give up their native culture, which included their drinking habits. For most of them, drinking was not a moral vice but an integral part of their culture.
At the turn of the century, Petaluma’s saloons were largely affiliated with specific ethnic groups, which helped to keep their native traditions alive, providing spaces where they could converse in their native tongues, or read in their native language. They also served as headquarters for planning dances, festival, lectures, political rallies, and funerals.
But rather than view these various cultures as part of the great American melting pot, the Anti-Saloon League and WCTU saw them as cauldrons of sin and debauchery. What they feared most was that the immigrants represented large numbers of new voters who were going to change the America they knew.
To stop that from happening, they embarked upon a campaign to “Americanize” the immigrants, beginning with shutting down the one of their primary community hubs, the saloon.
For assistance in that effort, they turned to the Ku Klux Klan, which had seen a revival in 1916 following D.W. Griffith’s sensational blockbuster film Birth of a Nation, originally called The Clansman. The Klan viewed their alliance with the Anti-Saloon League as being consistent with their broader mission of purifying the race of the nation.
They also formed an alliance with the U.S. government once Prohibition was imposed, serving as a citizen militia to the Federal Prohibition Bureau, which began deputizing volunteers, including members of the Klan, to expand its ranks in enforcing the new law.
If local law enforcement could not or would not do their duty—largely because they were on the take or else simply looked aside—the Klan stepped in, violently raiding distilleries, speakeasies, and even private homes.
Not surprisingly, they used the laws prohibiting alcohol to wage war against the groups they identified as the enemies of “one hundred percent Americanism”—Catholics, Jews, and Blacks.
In Petaluma, the Klan made its presence well known during the mid-1920s, including staging a cross burning during a rally out near the Petaluma Adobe, a blaze so large it was visible from the downtown.
The Anti-Saloon League had originally launched its campaign to achieve national prohibition through a constitutional amendment in 1913, while celebrating its 20th anniversary at a convention held in Columbus, Ohio. That same year, the League threw their support behind ratification of the 16th Amendment to the constitution, which allowed Congress to begin collecting income taxes.
Up until that time, some 30 to 40 percent of the government’s income since the time of the Civil War had come from alcohol taxes. Passage of the 16th Amendment took away from the alcohol industry one of its major defenses against federal Prohibition, as it eliminated the government’s dependency on alcohol sales taxes.
World War I helped the League’s cause as well. Since most beer brewers were of German decent, the Anti-Saloon League used it’s propaganda machine to equate immigrants, and therefore drinking, with being anti-American.
Six years later, in January of 1919, the Anti-Saloon League was finally able to claim victory for its Prohibition campaign when the 18th Amendment was ratified by the states.
As drinking supplies dwindled during the first few years of Prohibition, the national level of alcohol consumption dropped 70 percent, raising speculation of a new alcohol-free economy.
Real estate developers and landlords looked forward to rising rents as seedy neighborhoods, formerly anchored by saloons, improved. Theater owners anticipated new crowds looking for ways to entertain themselves without alcohol. Manufacturers of chewing gum, grape juice, and soft drinks began ramping up production to meet anticipated demand.
None of it came to pass. Although the overall American economy experienced a boom during the 1920s—including in Petaluma, where the local egg industry provided citizens with one of the highest incomes per capita in the country—Prohibition’s economic impacts were largely negative.
The amusement and entertainment industry saw a decline across the board. Restaurants failed, as they could no longer make a profit without serving beer and wine.
Theater revenues declined, including at Petaluma’s Mystic Theater, which ended up selling out, along with the other theater in town, the Hill Opera House, to a large movie chain.
In addition, the closing of breweries, wineries, distilleries, and saloons eliminated thousands of jobs, including at George Griess’ U.S. Brewery on Upham Street near Bodega Avenue in Petaluma.
But the Volstead Act, the federal law put into place in 1920 to enforce Prohibition, also contained loopholes and legal exceptions that law-abiding citizens quickly began to take advantage of.
For while the 18th Amendment banned the manufacture, sale, and transportation of alcohol, it did not ban the possession nor consumption of it. That included alcohol used in medicine.
Prior to Prohibition, the American Medical Association had taken a principled stand against alcohol-based medicines, noting their lacked any proven scientific value. Once Prohibition was imposed however, the medical establishment did an about-face, identifying 27 separate conditions that responded well to alcohol-based medicines, including anxiety, influenza, diabetes, asthma, snake bite, and old age.
Two of the most popular prescriptions were a “hot claret wine gargle” for sore throats and hot toddies for those with colds.
In Petaluma, a plethora of drug stores—Clark, Gossage, Herold, James, Morris, O’Neill, Petaluma Drug, Tuttle—sprang up around town, some reportedly operated by bootleggers who found it easier to start a pharmacy than a speakeasy.
Legitimate drugstore chains also flourished. Walgreens, which had only 20 locations in 1919, grew to more than 600 locations by the early 1930s.
As another exception to the Volstead Act, people were allowed to manufacture up to 200 gallons a year of either cider and wine—an equivalent of 4 gallons a week—for consumption exclusively in the home.
That was good news for Sonoma County grape growers, who, prior to Prohibition, were California’s largest wine producer. While a number of small wineries were forced to close, larger wineries switched to producing sacramental and medicinal wines, and to making chunks of dried grape concentrate called “wine bricks.”
Each brick made a gallon of grape juice, and some came with a “warning” that if left sitting out too long, the juice would ferment and turn into wine. In the first five years of Prohibition, grape acreage in California increased seven-fold, as wine consumption in the U.S. jumped from 70 million gallons to 150 million gallons a year.
Sonoma County was also America’s second-largest hops producer prior to Prohibition, and while a number of breweries had to close down, others transitioned to selling “near beer,” or legal brew that contained no more than the 0.5% of alcohol permitted by the law. Some brewers marketed it as a health drink they called “cereal beverage.”
Others breweries began producing malt syrup, an extract that could be easily made into beer by adding water and yeast and allowing time for fermentation.
While home stills and brewing kits were technically illegal, Petalumans could purchase the parts they need for making stills at places like the original Rex Hardware at Main and B streets across from Center Park.
Despite all of the home brewing and winemaking, what distinguished drinking habits most during Prohibition was the switch from beer and wine to hard liquor as the drink of preference.
By the end of the 1920s, liquor constituted nearly two-thirds of the country’s total alcohol consumption. That was partly because spirits were compact and easier to conceal and transport, and also because of the popularity of the “cocktail.”
Many people who didn’t like the taste of beer, wine, or straight hard liquor, found cocktails irresistible, particularly women.
The irony was that cocktails, which prior to Prohibition had been virtually non-existent, became popular in speakeasies because they masked the foul taste of bathtub gin and moonshine whiskey.
Regardless, cocktail dinner parties at home soon became all the rage, and the social practice of the five o’clock “cocktail hour” became a tradition for many.
Given the secretive nature of speakeasies, it’s impossible to determine how many operated in Petaluma during Prohibition, but from oral accounts there were many.
A number, like Volpi’s on Washington and Keller streets, had been grocery taverns prior to Prohibition. The owners simply sealed off the bar from the rest of the store and provided customers with a secret entrance.
Many former saloons simply switched to operating as soda fountains, with the added treat for certain customers of mixing a little alcohol in with their sodas. One of them was the Mercantile Grill on Main Street, site today of the Starbucks adjacent to Putnam Plaza, which was run during Prohibition by a group of bootleggers known as the Cree Gang. The gang also operated a rod and gun club on the river near Haystack Landing that served as a front for their speakeasy.
Until the Coast Guard stepped up their enforcement efforts, Tomales Bay and the Sonoma coast, with their hidden coves and proximity to San Francisco, served as a smugglers’ paradise for transporting rye whiskey down from Canada.
The Petaluma area, with its rural dairy and chicken ranches, also became a major producer of “jackass brandy,” a bootlegged whiskey that reportedly “bit like a mule and kicked like a horse.”
To disguise their tracks to secret stills on ranches, bootleggers often wore shoes that simulated cow hooves.
In terms of alcohol production, Prohibition served to shut down a multimillion dollar alcohol industry and put it in the hands of homebrewers and craft distilleries around the country. As a result of their combined efforts, by the mid-1920s national alcohol consumption had rebounded to 70 percent of pre-Prohibition levels.
Only now with that consumption came a major decline in respect for the law.
Gil Hall, a colorful attorney known as Petaluma’s “Perry Mason,” defended most of the local bootleggers apprehended by the law. While representing a bootlegger on trial, Hall asked to see the alleged bottle of liquor found on his client. After opening the bottle, Hall drank it dry, proclaiming it wasn’t whiskey at all. With the evidence gone, the case had to be dropped.
A similar case occurred with a jury in Los Angeles, who, asking to see an alleged bottle of moonshine while deliberating in the jury chambers, drained it, resulting in the release of the accused due to lack of evidence.
Apocryphal tales aside, the reality was that during Prohibition alcohol-related crimes overwhelmed both the jails and judicial system, forcing prosecutors to resort for the first time to using mass plea bargains as a means of clearing hundreds of backlogged cases.
The other major problem plaguing Prohibition was the health risk posed unregulated booze. As the black market for bathtub gin and moonshine became more lucrative, bootleggers turned to cheaper sources of alcohol, specifically methanol, or wood alcohol, included in industrial products like fuel and formaldehyde.
Stronger than ethanol, or drinking alcohol, wood alcohol was traditionally “denatured” to make it undrinkable by adding toxic or foul-tasting chemicals to it. Once bootleggers discovered they could hire chemists to re-purify or wash out the noxious chemicals, they began using wood alcohol in their moonshine to cut costs.
In response, the government doubled the amount of poison additive, making it harder to re-purify. As a result, three drinks of booze made with tainted wood alcohol was capable of causing blindness—giving rise to the phrase “being blind drunk”—or even death. During Prohibition an estimated 10,000 Americans died from poison hooch, and thousands were either struck blind or suffered respiratory paralysis.
Seymour Lowman, the Assistant Secretary of the Treasury in charge of Prohibition, stated that if a sober America meant people at the fringes of society “dying off from poison hooch, then a good job will have been done.”
Part of what motivated Gossage and physicians around the country to petition for legalizing beer and wine, was the risk that cheap tainted liquor posed to the young, whose consumption of alcohol, contrary to the hopes of the drys, had increased significantly, especially on college campuses, where Prohibition came to be viewed as something to rebel against.
The other unintended group of new drinkers Prohibition ushered in were women. Their new willingness to drink in public—or at least in the semipublic atmosphere of the speakeasy—owed much to the death of the saloon, whose masculine culture could no longer govern the norms of public drinking. Unlike saloons, speakeasies were coed.
Public drinking by women and college youth helped bring about what social scientists call a “normalization of drinking,” which rippled into other parts of society.
In cities like New York, Chicago, and San Francisco, a new generation of mixed-gender and mixed-race pacesetters were rebelling in jazz-filled speakeasies with innovative new dance styles like the Charleston.
Thanks to Hollywood movies, tabloid newspapers, and radio, the new Jazz Age reverberated across the country like a cultural earthquake, shaking the foundations of even small towns like Petaluma.
The common perception of women’s relationship to alcohol perpetuated by the WCTU was largely an adversarial one. In towns like Petaluma, Victorian codes of morality, piety, class structure, and social standing clashed with the image of independent women drinking in public, fostering a stereotype that only dancehall girls and women who sold themselves as prostitutes entered establishments that sold alcohol.
But women on the whole were never as teetotaling as the WCTU made them out to be. Many kept bottles of beer, wine, or alcohol with their kitchen supplies for use in cooking, to be served with a meal, or for a quick nip when the urge arose.
The popular cooking and homemaking books of the time, like Mrs. Beeton’s Book of Household Management, published in 1861, contained recipes for drinks like Sloe Gin Cocktail, Strawberry Fizz, and Silver Sour.
Other women relied on patent medicines or over-the-counter remedies, such as Lydia Pinkham’s Herb Medicine or Wine of Cardui, marketed as medical panaceas for curing an assortment of ailments. Most of them contained significant levels of alcohol—usually in the range of 20%—leading a number of women to an alcohol addiction.
Women did in fact purchase alcohol from saloons, but those transactions usually took place at the back door, and the liquor purchased was consumed at home. Around the turn of the century, saloonkeepers looking to expand their market began creating what they called “wine rooms,” either at the back of their saloons or upstairs if they had a second floor, for a mixed clientele of “respectable” men and women.
Posted with a “Family Entrance” or “Ladies’ Entrance” separate from the saloon, the layouts often consisted of a hallway with several rooms, each equipped with a table and chairs, perhaps a sofa, and in some rooms enough space for dancing to a gramophone.
Petaluma’s Arcade Saloon on Western Avenue, site today of the Petaluma Textile & Design store next door to Andresen’s Tavern, was one such place, with wine rooms most likely upstairs.
Working-class women in particular began to frequent wine rooms, sometimes exclusively with other women on a “girls night out.”
While middle-class women who largely consigned strictly to homemaker roles, those from working-class backgrounds were often expected to take care of household duties while also working long shifts in often labor-intensive jobs. In Petaluma, those jobs were primarily at the new factories along the east side of the river, including the Carlson-Currier Silk Mill and the nearby Nolan-Earle Shoe Factory.
Authorities eventually grew leery of wine rooms as they tended to foster carousing between men and women, often leading to trysts and violence, the latter usually initiated by married men who discovered their wives in a wine room with another man. Wine rooms in lower-end establishments were often little more than glorified prostitution “cribs” attached to saloons.
That placed wine rooms in the crosshairs of the WCTU’s crusade of social purity for women, leading many cities, including Petaluma, to close them down and initiate laws criminalizing women in spaces designated for drinking.
In Colorado, one of the first states to grant women the vote in 1893, a Denver saloon owner decided to challenge the law, arguing that since women had been given right of suffrage they were “entitled to the same pursuit of happiness as their brothers,” including drinking in his saloon. The case went all the way to the U.S. Supreme Court, which ruled that states had to the right to impose restrictions on whom they sold alcohol sold to, including on the basis of gender and race.
A similar incident occurred in Petaluma in 1913, two years after California women won the vote. John Keller operated a saloon in the Mutual Relief Building at the corner of Western Avenue and Kentucky Street with a side entrance for retail liquor sales.
One evening he sold a bottle of liquor to a woman who later was found passed out drunk on the grounds of Lincoln Elementary School at Fifth and B streets. Keller was fined the equivalent of $4,000 in today’s currency, and warned that a second charge of selling liquor to women would result in the loss of his liquor license.
Seven years later, the imposition of Prohibition inadvertently opened up new, uncharted territory. Saloons and liquor stores might have legally barred women, but illegal speakeasies had no such rules. They not only changed how women drank, they allowed them to move into spaces previously reserved exclusively for men.
For a generation ravaged by the carnage of the Great War and the terrifying influenza epidemic of 1918 and 1919, the world had shifted. They no longer viewed life through the rational, moral, and orderly Victorian lens of their parents.
Instead, as F. Scott Fitzgerald wrote in his essay, “Echoes of the Jazz Age,” their attitudes shifted to one of irrationality, with humans viewed as neither innately moral nor logical in their behavior, “a whole race going hedonistic, deciding on pleasure.”
For young women especially, the forbidden pleasure of drinking in speakeasies or at private parties with friends represented a way of expressing their independence. Yet such newfound freedoms and redefined roles in a libertine era often came with new challenges. Female alcoholism, for one, became a growing problem.
Women weren’t just on the consumption end of Prohibition, they were involved in the craft production. While it’s not known how many women actually entered the bootlegging trade, of those documented, there were certain demographic patterns. Most were mothers or daughters trying to financially support their families. A majority were immigrants who felt justified in their actions since they had come from cultures that didn’t view the creation or consumption of alcohol as a moral issue.
The great “noble experiment” of Prohibition was based on the theory that personal behavior follows structural change. By changing the law of the land—in this case banning alcohol—one naturally would change human behavior, eliminating the sin of drinking.
But women succeeded in flipping that theory on its head. Taking advantage of the underground culture and social chaos created by Prohibition, they used their personal behaviors to express new freedoms that resulted in structural changes to the long-held roles of women in society.
And once Prohibition ended, they were no more willing to give up those new freedoms than they were to give up their cocktails.
By 1932, when Gossage and his fellow physicians got around to issuing their appeal for the legalization of beer and wine, it was widely recognized by everyone excerpt for perhaps the most zealous of the drys that, whatever the intentions of Prohibition, the cure was worse than the disease. For more than a decade, the law meant to foster temperance, order, and law-abiding citizens, had instead ushered in an era of intemperance, excess, and lawlessness.
In 1929, one woman decided to do something about it.
Pauline Morton Sabin was a wealthy, blue blood New York socialite. The first woman ever to serve on the Republican National Committee, she was also a temperance supporter, and a major fundraiser for Republican presidential campaigns during the 1920s.
Sabin however found the hypocrisy of Prohibition intolerable. She was especially repelled by Republican politicians who voted dry and then turned up at her dinner table expecting a drink. She also had a special aversion to the WCTU and the way its president, Ella Alexander Boole, claimed to speak for all American women. Sabin believed that Prohibition had failed and it was the responsibility of American women to do something about it.
In 1929, she formed the Women’s Organization for National Prohibition Reform, also known as “The Crusaders.” Within a year the group had more than a million members, three times that of the WCTU.
Sabin and her organization began lobbying politicians, attending political conventions, and campaigning throughout the country to ratify the 21st Amendment repealing Prohibition.
Her justification, like that of presidential candidate Franklin Roosevelt, focused solely on economic recovery. After 12 years, Prohibition had cost the federal government $11 billion in lost tax revenue and more than $300 million in enforcement expenses. With the arrival of the Great Depression, Sabin argued that those costs were too large to bear any longer.
The public largely agreed. In November of 1932, they elected Franklin Roosevelt president. A year later, on December 5th, 1933, a majority of states ratified the 21st Amendment, ending Prohibition. Speakeasies everywhere threw open their doors.
With Prohibition finally ended, the word “saloon” virtually disappeared from America’s vocabulary. New establishments that referred to themselves as “cocktail lounges” and “taverns,” and who welcomed both men and women, sprang up all over.
In Petaluma, they included Andresen’s Tavern, located within steps of the town clock, below which sits the WCTU water fountain with its engraved message, “Total Abstinence is the Way to Handle the Alcohol Problem.”
Only now, the water fountain would forever stand as a monument to the surprising unintended consequences of Prohibition.
A version of this article was delivered as a talk sponsored the Petaluma Historical Library and Museum as part of their 2020 exhibit, Petaluma’s Participation in the Women’s Suffrage Movement, curated by Paula Freund and Katherine Rinehart.
SOURCES:
Books, Journals, , Magazines, Websites
Ken Burns and Lynn Novick, the film “Prohibition,” 2011, pbs.org. pbs.org/kenburns/prohibition/
Jane Gusfield, Symbolic Crusade: Status Politics and the American Temperance Movement (Urbana, IL: U Illinois Press, 1986).
Erin Blakemore, “How Prohibition Encouraged Women to Drink,” JSTORdaily.org.
Jack S. Blocker, Jr., “Did Prohibition Really Work? Alcohol Prohibition as a Public Health Innovation,” American Journal of Public Health, February 2006; 96(2): 233-243.
Kat Eschner, “Why the Ku Klux Klan Flourished Under Prohibition,” December 5, 2017, Smithsonianmag.com.
Nicholas Hines, “Prohibition’s Grape Bricks: How to Not Make Wine,” September 17, 2015. Grapecollective.com.
Michael Lerner, “Prohibition: Unintended Consequences,” 2011, pbs.org.
Sally J. Ling, “Gertrude Lythgoe – Fascinating Women of Prohibition,” Florida’s history Detective blog. Sallyjling.org.
Lisa McGirr, The War on Alcohol: Prohibition and the Rise of the American State (NY: Norton, 2015).
Mary Murphy, “Bootlegging Mothers and Drinking Daughters” American Quarterly, 1994, 46(2), 174-94.
Daniel Okrent, Last Call: The Rise and Fall of Prohibition (NY: Scribner, 2011).
Tanya Marie Sanchez, “The Feminine Side of Bootlegging,” Louisiana History, Autumn 2000, 41(2), 403-433.
Jim Vorel, “How Progressives, Racists, Xenophobes and Suffragists Teamed up to Give America Prohibition, Paste magazine, February 25, 2019. Pastemagazine.com.
Elaine Weiss, The Woman’s Hour (NY: Viking Press, 2018).
Newspapers
Fresno Morning Republican: “The Saloon’s Wine Room for Women,” July 31, 1902.
New York Times: Jennifer Harlan, “A Splashy Start to Prohibition, 100 Not-so-dry Januaries Ago,” January 3, 2020.
Petaluma Argus: “Local Saloon Man Pays Fine,” September 18, 1913; “Ku Klux Klan Held Outdoor Initiation Saturday,” June 1, 1925.
Petaluma Argus-Courier: “Hoover Sees No Hope for Wine and Beer,” September 8, 1931; “Medicos for Modification,” June 4, 1932; Chris Samson, “Petaluma Old-timers Share Stories of Smuggling, Stills, Raids and Speakeasies,” October 14, 2011.
Petaluma Courier: “Sold Liquor to Woman¬–Is Fined,” September 19, 1913.
Stockton Daily Evening Record: “Beast and the Jungle,” January 10, 1910.
Viewed by many at the time as the “sex-crazed kid sister of the suffragist,” a new generation of young women—recently empowered by the right to vote thanks to ratification of the 19th Amendment in 1920—were inspired during Prohibition to toss off their corsets, bob their hair, shorten their shirts, and bucking all conventions of “acceptable” Victorian behavior, energetically push against the barriers of economic, political, and sexual freedom for women.
They are now considered the first generation of truly independent American women, thanks in large part to the unusual convergence of suffrage and Prohibition.
In this video presentation sponsored by the Petaluma Historical Museum and Petaluma History Room, historian John Sheehy explores how this unexpected turn of events came about in Petaluma.
As Election Day approaches, both political parties are jockeying for a constituency that may determine the outcome, especially in swing states—women voters. It was the same in 1912, the first year California women had the right to vote in a presidential election.
Then, as today, American politics were fractured, not only by polarization between the two major parties, but by divisions within them. The main election issue was that the economy had run amok with corporate monopolies protected by high tariffs. The cost of living was high, the gap between rich and poor was widening, jobs were being eliminated by new technologies, immigrants were streaming into the country, and Jim Crow was rampant.
The American Socialist Party, traditionally associated with organized labor, was gaining support from middle class voters by calling for reforms that returned power to the people, including enacting a minimum wage scale, banning child labor, adopting the ballot initiative, imposing federal management of the banking system, and federal inspections of workshops, factories, and food producers. As models of socialism, they pointed to public schools, highways, and the postal service.
In Petaluma, the local Socialist party was led by two painting contractors, Lewis H. Hall and David Gutemute, and a shoe factory worker, William Boyd. In addition to working at the shoe factory, Boyd also operated a three-acre chicken ranch on Webster Street across from the Petaluma High football field. In 1911, after crushing two of his fingers in a feeding machine accident, Boyd quit the factory and launched a socialist newspaper called the Pacific Leader.
The Leader was printed by a fellow socialists, Anna Morrison Reed and her son Jack, whose print shop on Main and Martha streets beside Hill Plaza (today’s Penry Park) also printed Reed’s Sonoma County Independent newspaper and Northern Crown literary magazine. A well-known poet and journalist, Reed canvassed California in 1911 on behalf of the Equal Suffrage Association for the state’s amendment granting women the vote, which passed by a narrow margin of 50.7 percent.
Anti-suffragists claimed the amendment would have little impact on the 1912 election, as the majority of women were not interested in politics, then a dirty business of men in smoke-filled back rooms, and would vote as their husbands did. It was certainly no place for a lady, they contended, and definitely not a lady uneducated in political matters.
Boyd set out to help change that by hosting women speakers at the Petaluma Woman’s Club and the Socialist Hall to school women on the different parties and their platforms. He also traveled throughout Sonoma and Marin counties lecturing on the need for “humanitarian measures,” such as compassion for the poor, prohibition of child labor, equal pay and lower hours for women workers, “white slavery” or prostitution, and protection of the home against sickness, irregular employment, and old age through the adoption of a social insurance.
Recent passage of suffrage amendments in California and Washington state increased the number of states in which women could vote to six. That meant 1.3 million women of voting age were now eligible to participate in a national election that would ultimately draw 15 million voters. Initially, only the Socialists courted women, making suffrage part of their platform, and fielding a number of female candidates in state races, including governor of Washington. They were largely ignored by Republicans and Democrats, for whom a woman’s place remained in the home.
That changed once Theodore Roosevelt, after losing the Republican nomination to William Howard Taft, formed a third party called the Progressives. Looking to block the rising popularity of the Socialists, Roosevelt offered reforms designed to retool capitalism by restoring competition and minimizing exploitation of the working class, but at the same time drawing the line at fundamentally changing the economic power structure.
The Democrats, then the party of states’ rights and Jim Crow, adopted a similar platform after nominating reform-minded Woodrow Wilson. Neither party had any intention of letting socialism spread throughout America.
With his new Progressive Party, Roosevelt had a sudden change of heart regarding women. Embracing suffrage and adopting “social legislation” as the Progressives’ mantra, he appealed to women with many of the Socialists’ “humanitarian measures.”
In California cities like Petaluma, where Roosevelt clinched the nomination of both the Progressive and Republican parties, making Taft a non-presence in the state election, Boyd battled toe-to-toe with Roosevelt backers. The jostling resulted in drawing out more women voters, as it meant that for the first time in history, presidential candidates were treating women as important to victory.
In 1912, women nearly doubled the total number of registered Petaluma voters, making up 44 percent of the electorate. Election Day was marked by a torrential downpour. Local Socialists and Progressive party members organized fleets of automobiles to carry women voters to the polling stations, which themselves had been transformed thanks to having women appointed members of the elections board for the first time in the city. Men could be seen removing their hats as they entered polling places, and many left their cigars and cigarettes outside.
In Petaluma, a strong turnout of women voters is attributed to both Roosevelt’s close win over Wilson with 43 percent of the vote, and to Socialist candidate Eugene Debs capturing 14 percent, the largest percentage ever for a Socialist presidential candidate. Statewide, the results were much the same, with a Roosevelt win, and Debs drawing 12 percent of the vote.
Nationally however, Roosevelt’s Progressive Party resulted in both splitting the Republican Party and Wilson winning the election with only 42 percent of the vote.
Following the 1912 election, William Boyd and other local socialists continued to press their cause, running a Socialist ticket for local elections in 1913. But the 1912 election in many ways represented a high-water mark for the Socialist Party, in that it had managed to reform the two major parties. Not to mention that, going forward, political parties would no longer take the vote of women for granted.
***
A version of this story appeared in the Petaluma Argus-Courier, October 29, 2020
SOURCES:
Books, Journals, Magazines, and Websites
Jo Freeman, We Will Be Heard: Women’s Struggles for Political Power in the United States (Rowman & Littlefield Publishers, 2008).
Jill Lepore, “Eugene V. Debs and he Endurance of Socialism,” The New Yorker, February 11, 2019.
Robert Tuttle, “The Appeal to Reason and the Failure of the Socialist Party in 1912,” Mid-American Review of Sociology, 1983, Vol. VIII, No. 1:51-81.
Index to Registration Affidavits of the Election Precincts of Sonoma County, California, General Election, November 5, 1912. Ancestory.com.
Department of Commerce, Bureau of Census, 13th Census of the U.S. Taken in the Year 1910, Vol II, Population, California, Table IV (Gov’t Printing Office, 1913). Sonoma County History & Genealogy Library.
Newspapers
Petaluma Argus: “Woodmen Convention,” Mary 19, 1910; “W.M. Boyd Has Accident,” May 23, 1911; W.G. Henry to Lecture (at Socialist Hall),” August 17, 1911; “To Start a New Paper Soon,” November 18, 1911; “Bessie Beatty’s, Splendid Effort,” January 17, 1912; “Miss Maley at the Hill,” March 7, 1912; “The Adjutant General Did Not Order Arrangements for Debate,” March 13, 1912; “Was Arrested on Charge of Criminal Libel on Saturday,” March 16, 1912; “Indictment Dismissed,” April 27, 1912; “Was Endorsed by Marin County Organizations,” June 17, 1912; “Pacific Leader Now the Name of Labor Journal,” July 12, 1912; “W.M. Boyd Leases the Reed Job Printing Office,” October 10, 1912; “Quiet Election and Full Voting Strength Will Not Be Polled,” November 5, 1912; “The Socialist Vote Here,” November 6, 1912.
Petaluma Courier: Boyd ad for pullets at Pearce Street farm, October 16, 1909; “Socialist Club Elects Officers”, January 10, 1910; “Elected Officers,” March 30, 1910; “W. Boyd Will Open Discussion,” November 3, 1911; “Will Give Series of Lectures,” July 20, 1912; “Local Delegates Elected,” August 17, 1912; “Attended Meeting at Santa Rosa,” August 25, 1912; “Socialist Candidate for President,” August 26, 1912; Boyd Speaks at San Anselmo Woman’s Club, August 28, 1912; “A Challenge,” October 28, 1912; “Roosevelt Bait for Suffragists,” October 29, 1912.
One unexpected victim of the COVID-19 pandemic may be voting rights. Given the opposition in some quarters to voting by mail, efforts to politicize the U.S. Post Office, and a likely shortage of poll workers, especially those over the age of 60 at heightened risk from the virus, many Americans are wondering if they will be able to exercise their vote this fall, including those who have never had to face systemic voter suppression.
It’s an ironic twist to a year commemorating the 100th anniversary of the 19th Amendment which extended nationally to women the right to vote, a right that until this year many may have come to take for granted.
In California, woman suffrage actually occurred nine years before ratification of the 19th Amendment. On October 13, 1911, three days after passage of the state proposition granting women the vote, the first woman to register in Sonoma County was twenty-four year old Agatha Starke of Petaluma. An ardent suffragist, she represented a new, upcoming generation of working women.
A third-generation Petaluman—Agatha’s grandfather Augustus Starke was of one of the town’s earliest settlers in 1850 after finding success in the gold fields—Agatha attended Santa Rosa Business College, graduating in 1910. Her first job out of college was as a cub reporter for the Petaluma Argus, where one of her older sisters, Isabel, ran the business office.
At the turn of the century, journalism increasingly offered career paths to women, as publishers learned that news or features written from a feminine perspective—not merely mimicking male journalists—sold newspapers. After a year as a reporter, Agatha took over her sister’s position as office accountant when Isabel left for another job, finding office work preferable to covering the town news beat.
After California’s Proposition 4 narrowly passed with 50.7% of the vote on October 10th, women across the state scrambled to become the first in their city or county to register to vote. On October 12th, the Argus staff learned that a lawyer named Estelle Kirk had been the first woman to register in San Diego County and perhaps the state.
The next day, the staff, led by editor James Olmsted, persuaded Agatha, whom the Argus described as “plucky,” to take up the challenge. Across the street from the newspaper’s Main Street office, Spotswood & Lovejoy, a cigar store (site of Della Fattoria today), served as an agent for voter registration. Escorted into the establishment by a reporter—cigar stores at the time were male lairs—Agatha walked up to proprietor Robert Spotswood and “meekly” said, “I would like to register.”
Spotswood pulled out a blank registration form and began asking Agatha for her pertinent details. Unmarried, she was living with her widowed mother and eight of her nine siblings at 610 E Street, which her father had purchased shortly before his death in 1902. When the question of age came up, Agatha answered promptly, although the reporter noted, “the popular accountant at the Argus is not very aged.”
Returning to the Argus office, Agatha reported there had been nothing horrible about the experience, and that she was pleased with having been persuaded to make history. The Argus staff then went about documenting the event, asking the linotype operator to work late to get the item into the next day’s edition.
However, it turns out that Agatha jumped the gun on her registration. Although passed on October 10th, Proposition 4 did not go into effect until January 1, 1912. That meant Agatha’s initial registration was invalid, and she would have to re-register once the cigar store opened after New Year’s Day. Unfortunately, she took an extended leave from her job at that time, possibly due to illness, leaving Jennie Colvin, a woman from Santa Rosa who operated the Alpha Rooming House with her husband, Reverend Peter Colvin, to officially lay claim to being Sonoma County’s first registered woman voter.
Four months later, in April, 1912, California women went to the polls for the first time.
In 1916, Agatha Starke hired her younger sister Marguerite to replace her at the Argus because she was quitting to secretly marry William Kaiser of San Francisco.
Marguerite leaked the news to reporters, who adorned the Argus’ official automobile as “Cupid’s chariot,” and intercepted the newlyweds on their way to the train station after a private wedding at St. Vincent de Paul church. The couple were whisked to the newspaper’s office for a brief celebration before being conveyed in Cupid’s chariot to the train station, where they set out for their honeymoon in Santa Cruz.
Agatha moved back to Petaluma in 1964 to be with her extended family. She died at the age of 84 on October 21, 1971, almost sixty years to the day that she first registered to vote, and just a week after the U.S. House of Representatives approved the Equal Rights Amendment for ratification by the states, an initiative originally launched by suffragists in 1923 that remains ongoing.
A version of this article appeared in the Petaluma Argus-Courier.
SOURCES:
Petaluma Argus: “The Death of Augustus Starke at San Bernardino,” May 29, 1900; “Local Notes,” April 27, 1910; “Changes in the Argus Staff,” March 22, 1911; “First Woman to Register,” October 13, 1911; “First Lady to Register in Sonoma County,” October 14, 1911; “Local Notes,” January 9, 1912; “Were Wedded at St. Vincent’s,” September 2, 1916.
Petaluma Argus-Courier: “Mrs. Mary Elizabeth Starke is Called to Eternal Rest,” August 27, 1927; “Agatha Starke Kaiser,” October 22, 1971.
Petaluma Courier: “Father of F.J. Starke is Dead,” May 19, 1900; “Answered the Last Call,” October 31, 1902; “First Woman Candidate for Assembly,” July 18, 1914; “Re-elected Secretary of W.C.T.U.,” October 3, 1914.
“Many Were Called, But Few Were Chosen,” Oakland Tribune, August 25, 1914.
“The Santa Rosa Business College,” Santa Rosa Republican, August 7, 1900.
“Gaye LeBaron’s Notebook,” Santa Rosa Press Democrat, March 5, 1995.
Catherine “Kate” Hutton Lovejoy was born in 1833, in Malone, Franklin County, New York, just a stone’s throw away from the Quebec border. Her father, George H. Hutton, was Scottish immigrant who made chairs, her mother, Samantha (Barnes) Hutton, a spinner. Kate grew up in Malone with three siblings: sisters Emma and Belle, and brother Charles.
In 1855, she married Allen P. Lovejoy, a dentist, and moved to Springfield, Vermont, where Allen established a dental practice. In 1863, during the Civil War, the couple came west to Petaluma to join Allen’s father, John Lovejoy, also a dentist, who established a practice there in 1860. They were joined by Allen’s younger brother George, yet another dentist, and George’s wife Elizabeth.
After working briefly for their father, Allen and George established the Lovejoy Brothers Dentistry on Main Street. Beginning in 1864, Allen also became the town’s sole Western Union telegraph operator, having worked in the trade back east before studying dentistry. He set up a telegraph in his dental office. Kate and Allen purchased a home at 22 Sixth Street between A and B streets.
In 1869, Kate participated in forming the Sonoma County Woman Suffrage Association (SCWSA), and served as one of five delegates from the county to the inaugural California Woman Suffrage Association convention held at Dashaway Hall in San Francisco, on January 27-31, 1870. Kate was joined by Abigail Haskell, Lucretia Hatch, and Sarah R. Latimer of Petaluma, and Fanny M. Wertz of Healdsburg. In the spring of 1870, Kate became the second president of the SCWSA.
In January, 1871, she was a Sonoma County delegate to the Pacific Coast Woman Suffrage Association Convention held in San Jose. The new association was formed after the SCWSA and other suffrage groups broke away from the California Woman Suffrage Association due to internal conflicts.
In 1878, Kate and Allen Lovejoy signed their names to a woman suffrage petition sent to the California State Legislature demanding they enact a law enabling women to vote in presidential elections and amend the California State Constitution to establish equal political rights for all American citizens, irrespective of sex. Kate had signed a similar petition in 1870. Both petitions were buried in legislative committees, with no action taken.
It appears that Kate and Allen separated after June, 1880. Both left Petaluma, while retaining ownership of their Sixth Street house, which they rented out. Allen relocated briefly to Ferndale, before embarking on an occupation as a traveling dentist in Humboldt and Mendocino counties, with regular visits to Petaluma. Kate returned to her family in Malone to tend to the needs of her aging parents—her mother died in 1881, and her father in 1889—and to her sister Belle, who lived in Petaluma with the Lovejoys in the early 1870s, but by the end of the decade was committed to the Willard Asylum for the insane in Ovid, New York.
In 1885, Allen hung himself in the American Hotel while visiting Petaluma on an extended stay to remodel the Lovejoy house. The cause of death was attributed to his drinking and his being “short of coin,” i.e. deeply in debt. The house was left to Kate, who died in 1890 at the age of 57, after being stricken with erysipelas, a skin infection also known as St. Anthony’s Fire.
The Lovejoys’ house was sold to the owner of the Petaluma Argus, H. L. Weston, the following year. Weston moved it to the back of the lot, facing Post Street, and built a new house in its place. In the early 1970s, the Lovejoys’ house was torn down and replaced by a modern duplex.
SOURCES:
Letter from Ellen Dumas at the Franklin County Historical and Museum Society to Katherine J. Rinehart, July 22, 2020.
J.P. Munro-Fraser, History of Sonoma County (San Francisco: Alley, Bowen & Co., 1880), “A.P. Lovejoy,” pp. 564-565.
Ferndale Enterprise, “Notice,” January 6, 1882.
Franklin Gazette: “People vs. Lovejoy,” September 21, 1888; Kate Lovejoy obituary, May 16, 1890.
Petaluma Argus: Ad for George E. Lovejoy, dentist, June 24, 1863; “Telegraph,” March 10, 1864; “Dental Rooms,” July 23, 1868; “Good,” December 25, 1868; “Offices and Operators,” February 20, 1874; “Local Brevities,” April 15, 1881; “Personal and Social,” April 7, 1882; “Death of A.P. Lovejoy,” April 18, 1885.
Petaluma Courier: “Courierlets,” March 30, 1881; “Death from Suicide,” April 22, 1885; Kate Lovejoy estate, June 10, 1891; Kate Lovejoy estate, November 18, 1891; “Dr. George E. Lovejoy,” January 15, 1906.
Petaluma Argus-Courier, Bill Soberanes column, July 18, 1991.
San Francisco Chronicle, “Woman,” January 28, 1870.
Santa Cruz Weekly Sentinel: “Card to the Public,” July 9, 1870; “Woman Suffrage Convention,” January 7, 1871.
Sonoma County Journal: ad for J. Lovejoy, dentist, July 27, 1860.
A charismatic poet and journalist, Anna Morrison Reed captivated the nation as a young woman with her electrifying lectures on temperance and a woman’s place in the home. By the time she reached middle age however, Reed had become one of California’s leading suffragists as well as a spokesperson for beer and wine industry.
Anna Moreda Morrison was born in Dubuque, Iowa, in 1849. Shortly after her birth, her father departed with a wagon train bound for the California and the gold rush, leaving behind his wife and child. In 1854, four-year-old Anna and her mother boarded a ship in New York for California, where they reunited with her father, who was working the mines in remote Butte County.
Homeschooled by her mother, Anna demonstrated an early talent for poetry, publishing her first poems in local newspapers when she was fifteen. At seventeen, she began teaching in a rural school and writing articles for the local press. At nineteen, she gained entry to Mrs. Perry’s Seminary in Sacramento, but had to withdraw after two months and return home to take care of her parents and three younger siblings, who were all afflicted with malaria.
To support her family, Anna joined the temperance lecture circuit as the opening act for her mother’s cousin, Col. E.Z.C. Judson, a recovering alcoholic and the originator of the western “dime novel,” who later started Buffalo Bill Cody on the path to fame. Anna learned from Judson the formula for an entertaining presentation, combining speaking, poetry recitations, music, and dancing.
After learning the ropes, Anna went on the road as a solo act, speaking to small-town residents in every Northern California county except Modoc, traveling either on horseback or by stagecoach, accompanied by only her younger brother Eddie. Espousing traditional roles for women in the home, she quickly gained notoriety for her opposition to the women suffragists working the temperance circuit, many of whom were Spiritualists originally from the east coast. She drew large crowds and the attention of prominent politicians as well as the national press, who dubbed her the “California Girl.”
One newspaper described her as “an unusually attractive personality with sparkling brown eyes, finely molded features, and luxuriant dark hair … a striking illustration of what pluck and native talent can do in spite of adverse circumstances in early life.”
Anna’s speaking tour, which continued non-stop for two-and-a-half years, generated enough money for her to purchase a house for her family. Her events usually ended with a community dance that she happily participated in, garnering her several suitors and marriage proposals. In 1872, after a whirlwind romance that began at a dance, she married John Smith Reed, a successful miner twenty years her senior.
The Reeds made their home in Ukiah, where John became involved in ranching as one of the largest landholders in Mendocino County, as well as politics and founding the Bank of Ukiah, where he served as president for many years. Anna, following the message of her lectures, became a stay-at-home mother, giving birth to five children in her first eight years of marriage.
She remained active in the local and state temperance movement, using her political connections in Sacramento to draft California’s first local option law in 1874, which proposed allowing communities to determine whether they would be wet or dry when it came to selling alcohol. After passing the legislature, the law was quickly struck down by the state high court.
Anna also continued to write. Deemed the “Poetess of the North” by the San Francisco press, she published her first book of poetry in 1880, followed by two more well-received volumes in the 1890s. She also became a founding member of the Pacific Coast Women’s Press Association, which provided support to women writers and journalists.
After a large fire destroyed their Ukiah home in 1889, the Reeds bought a sheep ranch near Laytonville in Mendocino County. Anna returned to the public eye as a rancher, becoming the first woman to deliver the annual address before the State Agricultural Society of California, as well as at Cloverdale’s Citrus Fair and Petaluma’s Sonoma-Marin Agricultural Fair. In 1892, the California legislature appointed her to the Board of Lady Managers for the World’s Columbian Exposition in Chicago. To raise money for the exposition’s California exhibits, Anna returned to the speaking circuit of Northern California, sometimes with a child in tow.
In the 1890s, a financial downturn in the sheep business led to repossession of the family’s ranch by John’s former colleagues at the Bank of Ukiah. The action, which Anna complained was part of a property swindle by the bank, broke John, and in 1900 he died of a heart aneurism, leaving his family penniless. To make money, she began selling ads and subscriptions to a Ukiah newspaper, as well as writing a weekly column. She also remained active in the California Women’s Press Association.
By 1904, she had made enough money to purchase a house for her extended family, and to fund a magazine, The Northern Crown, which covered the people, politics, arts, and travel of Northern California. In the first issue she made it clear that life had made her a staunch supporter of suffrage and social justice reform for women. In the years that followed, she became a prominent advocate for the California suffragist movement.
In 1908, Anna moved her family from Ukiah to Petaluma, where she continued to publish The Northern Crown, while launching her own daily newspaper, The Sonoma County Independent, which she declared to be the “paper of the people.” In 1911, she was chosen to serve as one of the official speakers of California’s Equal Suffrage Association’s campaign for passage of the state suffrage amendment, Proposition 4, which passed that year by a narrow margin of 50.7%.
After selling The Sonoma County Independent in 1912, she returned to the California lecture circuit to spearheaded fundraising for the erection of the Pioneer Mother monument, a testament to early women settlers at the 1915 Panama Pacific Exposition in San Francisco (it can be seen today in Golden Gate Park).
Anna also became a paid spokesperson for both the United Brewery Workers and the Grape Growers of Northern California, arguing that while she remained a supporter of temperance in terms of drinking in moderation—she herself enjoyed an evening glass of port—she opposed the “warped and Puritanical minds” intent upon suppressing individual liberty and stealing the livelihoods of the thousands who labored in California vineyards, hopyards, wineries, and breweries through prohibition, noting that “the professional good” have the habit of believing evil of all who differ with them.
In 1916, due to the health of her son Jack, who contracted TB from the carbon-based inks he used operating his mother’s printing presses, Anna and her family left foggy Petaluma to return to Ukiah, where she took a job editing the Ukiah Times Journal while continuing to publish The Northern Crown.
In 1918, she ran on an anti-prohibition platform as a Democratic nominee for a seat in the California State Assembly, losing by only a few hundred votes. Having witnessed passage of the 19th Amendment extending to women the right to vote in 1920, she died at her daughter’s home in San Francisco on May 23, 1921, and was buried in Laytonville.
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SOURCES:
Thanks to Simone Kremkau of the Sonoma County History & Genealogy Library for her research assistance on this article.
Books John E. Keller, Anna Morrison Reed 1849-1921 (California Historical Society, 1978)
Richard Mendelson, From Demon to Darling: A Legal History of Wine in America (University of California, 2010), p. 32
Richard B. Rice, William A. Bullough, Richard J. Orsi, Mary Ann Irwin, “The California Girl,” The Elusive Eden: A New History of California, Fourth Edition (Long Grove, IL: Waveland press, 2017). p. 317-318.
Pauline C. Thompson (1993). A ‘California Girl’: The Life and Times of Anna Morrison Reed, 1849-1921 (Unpublished master’s thesis). California State University, Hayward.
Nan Towle Yamane, Women’s Press Organizations, 1881-1999, edited by Elizabeth V. Burt, (Greenwood Publishing Group, 2000).
Newspapers & Blogs
“For the Ladies,” syndicated in: Chicago Tribune, August 17, 1870; Vermont Journal, August 13, 1870; Daily Commonwealth (Topeka, KS), August 14, 1870; Brooklyn Eagle, August 11, 1870; Hartford Courant, August 23, 1870.
The Golden Coast,” Akron Daily Democrat, December 29, 1892.
“’Prohibition is Piracy’ says Mrs. Reed,” Cloverdale Reveille, February 19, 1916.
Petaluma Argus: “Jack Reed is Home Again,” June 4, 1914; “Will Soon Move the Plant up to Ukiah,” June 14, 1916.
Petaluma Argus-Courier: Mrs. Anna M. Reed Gave Address,” February 15, 1916; “Rear-View Mirror Column,” August 20, 1960; “Anna Medora Morrison Reed,” March 4, 1987.
Petaluma Courier: “Peggy’s Penciling” column, August 25, 1891; “Installed New Press,” May 14, 1909; “Mrs. Anna Reed Will Speak on Monument,” June 19, 1914.
“Wet Speaker Shows Endorsement of Prohibition Woman,” Sacramento Bee, September 10, 1914.
“Suffragette Appeals to Workers,” San Francisco Examiner, August 31, 1911.
“Mrs. Reed to Take Platform,” Santa Rosa Republican, July 25, 1911.
Joanna Kolosov, “A Northern California ‘Pioneer’ in Her Own Right,” Sonoma County History & Genealogy Library, March 28, 2018. https://sonomalibrary.org/blogs/history/a-northern-california-pioneer-in-her-own-right
Ad for Anna and Col. E.Z.C. Judson, Stockton Independent, December 9, 1868.
Ukiah Daily Journal: “The Petaluma Fair,” September 4, 1891; “World’s Fair Lecture,” March 31, 1893.
“A Wise Appointment,” Ukiah Republican Press, February 12, 1892.
“Inter Poenia,” Weekly Butte Record, June 9, 1866.